Blog

Leverage Lab empowers publishers, brands, and professional associations to get the most out of their first-party data. Catch up on the latest events, news, success stories, and thought leadership.

Data Strategy
Discover New Opportunities
Many of our clients count on us to implement first-party data strategies and build an infrastructure to help them reach their goals. Some may not realize our work goes well...
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News
Newsworthy
Here's a wrap-up of several news articles from the past quarter along with upcoming events. AnnMarie Wills (CEO Leverage Lab) will be speaking on stage, in New York at AdMonsters...
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News
New Brand. New Products. More Growth.
(May 3, 2022, Kansas City, MO) Leverage Lab, a leader in driving value from first-party data, announced a rebrand today. It coincides with the firm’s fifth anniversary which occurred on...
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News
Data-Driven Work Cultures: AnnMarie Wills On How To Effectively Leverage Data To Take Your Company To The Next Level
An Interview With Pierre Brunelle as featured on Medium's Authority Magazine.  As part of our series about “How To Effectively Leverage Data To Take Your Company To The Next Level”,...
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News
Leverage Lab Expands Global Operations with Romanian Office
Company achieves ISO 27001:2013 certification, hires information security lead (March 8, 2022 - Kansas City, MO) – Leverage Lab, Inc, a leading first-party data consultancy, continues its dramatic growth by...
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Treasure Data Partnership
Insight
Treasure Data Partnership Spotlight
What ROI can marketing organizations expect when they adopt a customer data platform (CDP) to improve their marketing metrics? And which use cases pose the best chance of improving conversion...
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News
Leverage Lab Hires a New Director of Information Security
Leverage Lab has achieved dramatic growth by providing industry leading first-party data services and consulting.  As we have grown our roster of clients and technology partners has also expanded and...
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News
Welcome to Leverage Lab, Cari Lesh, Director, Client Partners
Leverage Lab has achieved dramatic growth by providing industry-leading first-party data services and consulting. As we have grown our roster of clients and technology partners has also expanded and diversified...
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SIIA Media Partner
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