First-Party Data & Analytics Solutions

Mission and Vision

At LeverageLab, we don’t just manage data - we unlock its full potential

We unlock your data's full potential to drive growth, engagement, and revenue.

Our revenue-driven innovation empowers publishers and brands to monetise their audiences with data-driven strategies that deliver real impact. We simplify complexity, seamlessly integrating siloed data systems to provide clear, actionable insights without adding unnecessary technical overhead.

Every solution we create is tailored to your unique goals, ensuring maximum effectiveness without costly overhauls. With a proven track record of delivering measurable success, we are the trusted partner for top publishers and brands looking to transform their data into a competitive advantage.

Our Services

The complete solution for publishers & brands

At LeverageLab, we believe the key to unlocking true value from data isn’t just better tools - it’s the right combination of data expertise, technology knowhow, and strategic execution. That’s why we don’t just offer software — we deliver a full-spectrum approach that ensures your data isn’t just collected, but truly activated to drive growth, engagement, and revenue.

Data Expertise

Data Expertise: Unlock the Full Potential of Your First-Party Data

Our AI-driven scoring reveals valuable insights about each user, allowing you to understand their value to you, content interests, and engagement levels.

Technology Knowhow

Technology Knowhow: The Smartest Way to Activate Your Data

LeverageLab’s tech-agnostic, cloud-based enterprise data infrastructure unleashes the full potential of your data for monetization.

Business Execution

Strategic Execution: Turning Data Insights into Revenue

Understanding your audience, their motivations, and what fuels ongoing content consumption is fundamental to leveraging audience data effectively.

Publishing Industry

Publishing Industry Expertise: Monetizing Audiences

Our first-party data driven campaign programs and audience delivery methodology are purpose built for the rich data and high value audiences abundant in the B2B media industry.

We are purpose built for this work

With data, technical and strategic resources honed over the years.

Too many businesses invest in data solutions that overpromise and underdeliver - leaving them with siloed systems, unclear insights, and untapped revenue.

At LeverageLab, we do things differently. We help publishers and brands take control of their data, turning it into a powerful driver of growth, engagement, and new revenue streams. No unnecessary complexity, no wasted potential - just real, measurable results.

Born from firsthand experience in the challenges of data transformation, we’ve built a company that puts outcomes first. Our approach combines deep industry expertise with hands-on execution, ensuring that your data doesn’t just sit in a system - it actively works for your business.

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About Us

Testimonials

Here’s the value we’ve brought to our clients.

“DATIA K12 is thrilled to have found a partner in LeverageLab - capable of big picture ideas and the execution of small details. They are generous with their time and expertise and remain committed to discovering new solutions as we grow as a company.”

Jim Callan
CEO/Founder

LeverageLab has been instrumental in helping us unlock new revenue streams by transforming how we utilize our data. Their expertise in audience intelligence and predictive analytics has allowed us to better understand our market, leading to more strategic monetization opportunities. "

Roberta Muller
‍SVP Product Development

“LeverageLab has been a key ingredient in our digital growth strategy, helping us elevate the use of our data assets with practical, results-driven solutions. Ann Marie and her team are deeply invested in our success, which is why they’ve been a trusted partner for so long.”