What We Believe

Leverage Lab is a revenue growth agency specializing in creative data & technology solutions that empower brands to engage and monetize audiences by building meaningful customer relationships through personalized experiences.

Advertising has lost its humanity

  • We believe people are individuals and amazing specimens of diversity, not digital cookies.

  • Brands and marketers have been tricked into thinking that third-party data “targets” are equivalent to first-party relationships.

  • Marketers need to move from robotically managing advertisements, to systematically creating trust.

We empower businesses to be better

  • We know that unifying data is the only way to build personalized experiences.
  • We do not see data as 0’s and 1’s. We see insight and power.
  • We manage that data fearlessly and easily… it’s what we do.
  • Turning that data into personal communication is complex but we make it clearer.

Human beings deserve personalized experiences

  • For too long, we have seen the marketing and advertising industry use bad data and bland homogenous messaging to try to create a connection.
  • We’ve witnessed the incredible waste and harm caused by shoddy third-party data.
  • We know that speaking to your customers and prospects as people will make a tremendous difference to them and to you.