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Decoupling Audience from Inventory
Cookieless Audience Targeting, Privacy Consent

Splitting the Atom: Decoupling Audience from Inventory

March 22, 2021
John M. Haake 2021-03-22T09:55:19-05:00
Misconceptions-about-CDPs
Customer Data Platform, Insight

7 Data Platform Misconceptions 

January 12, 2021
John M. Haake 2021-01-12T17:09:09-06:00
groundhog-day
COVID_19, Insight, Publishing Business

2020 Changes Become Permanent

January 12, 2021
John M. Haake 2021-01-12T16:24:17-06:00
It's Not Either Or
Customer Data Platform, Insight

A CRM / CDP Comparison

December 28, 2020
John M. Haake 2020-12-28T15:34:29-06:00
Covid-19 Changes Publishing
COVID_19, Insight, Publishing Business

The Best Summary We’ve Seen on How COVID is Changing the Media Business

November 13, 2020
John M. Haake 2020-11-13T13:58:00-06:00
BIM 2020 Summit
Uncategorized

Leverage Lab Featured at BIM 2020 Summit

October 7, 2020
John M. Haake 2020-10-07T12:07:40-05:00
Brandweek Masters
Case Study, Customer Data Platform, Events

Reimagining the Event Business

September 21, 2020
John M. Haake 2020-09-21T16:21:45-05:00
Protect your first-party data
Customer Data Platform, Insight, Privacy Consent

Make Data Stewardship a Core Value

September 15, 2020
John M. Haake 2020-09-15T09:39:01-05:00
Data Security
Insight, Privacy Consent

Respectfully Leveraging First-Party Data

September 9, 2020
John M. Haake 2020-09-09T09:42:12-05:00
Are publishers ready for the third-party cookie disappearing?
Cookieless Audience Targeting, Customer Data Platform

Are Publishers Whistling Past the Graveyard?

August 24, 2020
John M. Haake 2020-08-24T16:17:07-05:00

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